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WooCommerce: Display Prices as “Was $$$ – Now $$$ – Save $$$”

Many retailers use this price tag strategy quite successfully. And displaying the amount of savings can increase your ecommerce store conversion rate as well 🙂

So, turning simple product default pricing from “$30 $20″ to “Was $30 – Now $20 – Save $10” is quite easy. With a little CSS you can also style the display and customize it according to your brand guidelines! Continue reading WooCommerce: Display Prices as “Was $$$ – Now $$$ – Save $$$”

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WooCommerce: Display “FREE” Instead of $0.00 or Empty Price

In older versions of WooCommerce free prices used to display as “FREE!” and products with empty prices were not publishable. Now they’ve changed this around, but I still believe “FREE” looks much better than “$0.00”. It’s much more enticing, isn’t it?

Well, here’s how you restore the old functionality – as usual it’s as simple as using a PHP filter provided by WooCommerce and overriding the default behavior. Continue reading WooCommerce: Display “FREE” Instead of $0.00 or Empty Price

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Disable Grouped Product Price Range $$$-$$$ | WooCommerce

You may want to disable the Grouped product price range on the Shop and Single Product page. This usually looks like $100-$999. With this snippet you will be able to display “From: ” in front of the minimum price, or otherwise completely hide it 🙂 Continue reading Disable Grouped Product Price Range $$$-$$$ | WooCommerce

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WooCommerce: POA / Call for Price Button @ Single Product Page

This has been on my to-write list for a looooooong while! You might want to show a “POA” or “Call for Price” when you have a product with no price. Many businesses require this, mostly real estate and wholesalers. So let’s see how it’s done 🙂 Continue reading WooCommerce: POA / Call for Price Button @ Single Product Page

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WooCommerce: Display Regular & Sale Price @ Cart Table

In my opinion, the WooCommerce Cart table is somewhat confusing. Why isn’t the “sale price” displayed there? Well, this is a mystery!

I’m pretty confident that showing the “slashed” price would actually help your customers convert better.

So, what about 10 PHP lines in exchange for an increase in sales? Great! Here’s the snippet 🙂 Continue reading WooCommerce: Display Regular & Sale Price @ Cart Table

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WooCommerce: Add Prefix / Suffix to Product Prices

Sometimes you may want to add a prefix or a suffix to your prices. It could be something like “From…”, “Only…”, “…tax free” and so on. The first good news is this is very easy to do with a WooCommerce filter (remember, filters change the value of an existing variable, while actions add content). The second good news is that you don’t need to know PHP, just copy/paste my snippet! Continue reading WooCommerce: Add Prefix / Suffix to Product Prices

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WooCommerce: Hide Prices on the Shop & Category Pages

Interesting WooCommerce customization here. A client of mine asked me to hide/remove prices from the shop page and category pages as she wanted to drive more customers to the single product pages (i.e. increasing the click-through rate).

As usual, a simple PHP snippet does the trick. I never recommend to use CSS to “hide” prices, as they would still be visible in the code – PHP stops the prices from loading, so they’re invisible to the user. Continue reading WooCommerce: Hide Prices on the Shop & Category Pages

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WooCommerce: Hide Price & Add to Cart for Logged Out Users

You may want to force users to login in order to see the prices and add products to cart. All you need is pasting the following code in your functions.php (please note: your theme may have overwritten some original WooCommerce hooks and filters, hence the code below may not work. Contact me if you need custom code) Continue reading WooCommerce: Hide Price & Add to Cart for Logged Out Users

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WooCommerce: Edit Variable Product Price Range $$$-$$$

You may want to disable the variable product price range which usually looks like $100-$999. With this snippet you will be able to hide the highest price, plus add a “From: ” in front of the minimum price. All you need is pasting the following code in your child theme’s functions.php 🙂 Continue reading WooCommerce: Edit Variable Product Price Range $$$-$$$

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How to Create a WooCommerce iOS / Android App?

This is a guest post by Saleeh K. of Appmaker – if you like the article, make sure to thank him in the comments!

If you own a WooCommerce website, this is the best time to creating an app for your existing and potential customers. According to statista, Google Play store had 3.8M applications and Apple store carried about 2 million apps in Q1 2018. The total app download number was 178+ billion and the same study revealed that this figure will grow to 258 billion by 2022.

While making sure your website is 100% responsive and looks great on mobile phones and small devices, a WooCommerce app can allow your customers to benefit from:

  • faster access
  • personalized content
  • optimized user experience
  • push notifications
  • purchase without logging in
  • better user engagement

However, the major issue faced while getting an app done is definitely its development cost. Right now, hiring a development agency to develop a simple app can cost you USD $5,000-10,000. Apps are not cheap.

Besides, the number of app development agencies is constantly increasing (given the potential earnings and the growing market demand) – and unfortunately the chances you might run into a not-so-professional team of developers are also getting bigger.

Well, have you ever thought of creating an app without worrying about anything (including its price)? The great news is that you can now create a WooCommerce app without any coding skills. And this is exactly what we’ll see in this tutorial. Continue reading How to Create a WooCommerce iOS / Android App?

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How To Do Keyword Research For A WooCommerce Site?

This is a guest post by Helga Moreno of Ahrefs – if you like the article, make sure to thank her in the comments!

I’m sure all of you know that keyword research is one of the most important SEO activities that is closely related to your WooCommerce website marketing success.

I also have no doubt that you have already studied a heap of articles that include step-by-step instructions on doing expert keyword research aimed at ranking high for thousands of targeted search terms and seriously improving your traffic from Google.

But there is a strange thing about it. Every article gives a bit different instructions. I don’t argue the competence of their authors. The reason for such kind of discrepancy is hidden in the fact that there is no universal approach to doing keyword research.

So what should be taken into account when you do keyword research?

  • Your website’s authority, number of pages, quality of content, etc.
  • Your goals and objectives – branding, exposure, traffic, leads, sales
  • Your budget, resources, and deadlines
  • Your industry and competitive landscape

I guess now you understand the reason why it was so hard to follow the steps of the guides you stumbled upon before.

We will take a different route. I mean I will give you a kind of keyword research framework that you will easily adapt to the goals of your WooCommerce install.

You’ll see that the tactics and methods described below will utterly improve your traffic coming from Google. Continue reading How To Do Keyword Research For A WooCommerce Site?

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WooCommerce: Get Currently Selected Variation ID

We’ve seen a lot of PHP so far on Business Bloomer – WooCommerce after all is a bunch of PHP files! However, sometimes PHP is just not enough, mostly when you need to work with variable products and the “currently selected variation”.

In fact, WooCommerce uses jQuery (a JavaScript Library) to handle variations on the frontend and show conditional content (variation price, description, add to cart) based on the dropdown selection. So, to detect the current variation ID we must use JQuery as well. And here’s how! Continue reading WooCommerce: Get Currently Selected Variation ID

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WooCommerce: How to Display Custom Product Badges (e.g. %OFF, NEW, FREE)?

You would know by now ecommerce customers buy products for different reasons. Your store products might be cheaper than your competitors, maybe you offer better shipping rates, possibly you restock products more quickly than anyone else – or simply you’ve got a great product people keep buying.

One way to display your product features and benefits on the Shop page is by using “product badges”, a series of display messages that are able to communicate with the user immediately.

You’re probably already familiar with the “SALE!” badge that WooCommerce gives us by default. What if you wanted to show the exact percentage amount of that offer?

You’re also aware of the “Featured” option for WooCommerce products. Yes, they show in the “Featured” product shortcode, but what if you wanted the shop to display these special products in a different way, i.e. by using a special badge?

Well, there are millions of examples on how you could improve your products page (and single product page) by making the most of product badges. Thankfully there are snippets and plugins that can help you with that.

A little investment might mean better click-through rates and therefore higher conversion rates! Continue reading WooCommerce: How to Display Custom Product Badges (e.g. %OFF, NEW, FREE)?

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WooCommerce: Remove, Rename, Add “Default Sorting” Options @ Shop

We’ve seen in the past how to completely remove the “Default Sorting” dropdown that shows in the WooCommerce Shop, Category and Product Archive pages.

Sometimes, however, you might just need to remove one of the default options, rename a sorting option accordingly to your needs or even add a brand new sorting method. As usual, a few lines of PHP are sufficient to achieve anything, thanks to WooCommerce hooks and filters. Continue reading WooCommerce: Remove, Rename, Add “Default Sorting” Options @ Shop

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WooCommerce: How to Sell Product Customizations & Add-Ons

Product customization has been revolutionizing ecommerce in the last 5 years. And WooCommerce store owners, if possible, should look into offering additional product options, add-ons, personalizations, custom text and whatever can make a mass product unique to each single customer.

You can now pick your shoe colors, engrave a message on jewelry, upload your own graphics on t-shirts, pick your own ingredients, select custom materials and so on. Correct, some very smart marketer found out a way to sell the same exact product to a bunch of very different, demanding people and make them all 100% happy – while also increasing average order value (AOV), margins, profits, return business and decreasing returns, bad feedback and churn rate.

Most of us rely on WooCommerce product variations to sell the same product in different “sizes” or “colors”… but this has got nothing to do with product “add-ons”. With a product add-ons plugin, you can sell additional options and personalizations on top of the existing product attributes.

Good news is there are free and premium plugins that can help you implement product options, customization and add-ons… and eventually increase your profit. Continue reading WooCommerce: How to Sell Product Customizations & Add-Ons

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WooCommerce: How to Enable Catalog Mode?

One of the most common WooCommerce questions is: can I use WooCommerce to build a catalog of products (without add to cart, price… basically a product gallery)? Using WooCommerce for this case scenario is indeed very helpful – you can make the most of all the inbuilt features such as single product gallery and carousel, image zoom, product description tabs, attributes, categories, tags and related products. Basically a much better version than a standard image gallery.

Another question might be: can I disable the WooCommerce add to cart / cart / checkout functionality until the time I am able to sell my products? This is another common scenario that many WooCommerce store owners require.

Besides, certain products in your WooCommerce website might be for sale and others might not. In this case, you’d want to disable the add to cart functionality from specific categories or products.

Finally, you might want to restrict the cart / checkout functions to logged in, registered users only. This is if you run a wholesale business for example, and wish to hide your prices to the public.

Either way, when the “Add to Cart” button gets hidden, a contact form might be required – this is what I call a “Product Inquiry” form.

Good news is there are snippets and plugins that can make your life easier, your admin time more efficient and your product management simpler. And today we’re taking a look at the best options. Continue reading WooCommerce: How to Enable Catalog Mode?

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WooCommerce: How to Bulk Edit Products?

You want your website visitors to checkout fast, pay you faster and receive their item quickly. However, speed matters for us WooCommerce store owners as well.

By looking at this year’s time-sheets for my own business, about 50% of the time was spent between marketing and admin – and the “admin” part is the one we’re tackling today.

If you run a busy WooCommerce shop with hundreds of products, you probably noticed how annoying it is to edit products one by one.

Yes, the WooCommerce admin dashboard allows us to do certain bulk edits a la WordPress, however you must play with the “screen options” and also the filtering is not good enough.

On the other end, as WooCommerce managers we’re probably more familiar with Excel-alike spreadsheets where all our products are editable with a single click in a specific cell.

Good news is there are plugins that can make your life easier, your admin time more efficient and your product management simpler. And today we’re taking a look at the best options. Continue reading WooCommerce: How to Bulk Edit Products?

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WooCommerce: How to Run an Affiliate / Referral Program?

There is no doubt – one of the fastest, most affordable and easiest ways to increase your WooCommerce sales is to “hire your own customers”.

You’ve probably heard of affiliate commissions, referral programs, influencer marketing, brand ambassadors and so on. Online brands are doing all they can to promote this strategy and “tap” into their fans’ communities.

As a WooCommerce store owner, no matter whether you sell digital or physical products, you should definitely give an affiliate program a go. Besides, what if I told you enabling such a complex system was actually super easy?

With a simple plugin you can immediately add an affiliate marketing program to your WooCommerce website, give registered affiliates their own dashboard with statistics and revenue, pay them via PayPal or Stripe either manually, immediately or monthly and basically do absolutely no coding or complex set up.

Decide your referral commission (e.g. $10 per product, or 15% per order), install the affiliate plugin, contact all your existing customers, subscribers, fans, followers and see your sales grow.

For such a little investment, your returns might be reasonable enough and there is really nothing stopping you from implementing this today.

In this article, we’ll take a look at the two most reliable WooCommerce Affiliate plugins. They both do the trick, so it’s up to you to make that final choice. Continue reading WooCommerce: How to Run an Affiliate / Referral Program?

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Advanced WooCommerce Tracking: Analytics, Reports, Exports, Segmentation

If your WooCommerce store already generates a few orders per month, then it’s probably the right time to step up and start analyzing your ecommerce data.

Despite the “WooCommerce > Reports” tab within the WordPress dashboard can give you sales figures, stock takes and customer lists – we all know that’s a very basic, limited functionality. It gives you CSV export but no automation. There are no filters and no segments. It’s accurate but still not enough.

Data plays a vital role on your WooCommerce website. If you can get access to a wider range of figures, reports, screens, calculations, exports, filters, integrations, then it’s very likely you can understand how to increase your profits.

Data can help you identify problems (hello, cart abandonment – biggest responsible for low conversion rates), can help you select popular products for your cross-sell and up-sell strategy, can give you a hint on how to improve the user experience and have them check out faster – as well as giving you a hand analyzing patterns, performances and customer behavior.

In this (very long) post, we’ll take a look at ways to gather ecommerce data beyond the default “Reports” section, generate email digests, print advanced reports, filter and segment orders and customers, and much more. I will be referring to the two biggest tracking software for WooCommerce: Google Analytics and Metorik. Continue reading Advanced WooCommerce Tracking: Analytics, Reports, Exports, Segmentation

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WooCommerce Wishlist: Top 4 Plugins (Screenshots + Features)

1% is a relatively average ecommerce sales conversion rate. In other words, every 100 website visitors, 99 are not going to purchase anything from your shop – and maybe never will.

Increasing that conversion rate is everyone’s dream. Yet, CRO (Conversion Rate Optimization) is one of the toughest sections of ecommerce marketing. Given the same amount of traffic, how can you convert more sales?

Well, adding a wishlist functionality to WooCommerce is what I consider a vital CRO test. It might or might not work for your specific business (that’s why CRO is tough, no business is born equal), but it’s worth a 12 months trial at least. The good news is that there are great, free, reliable WooCommerce Wishlist plugins available (as well as premium of course), so this is a no-brainer really.

If you never heard of wishlists before, remember those 99 users who had no intention of buying anything on your shop right now? Well, the point I’m trying to make is that they might like to “save” a few products in a wishlist and come back later (even after months) to add those product to cart and complete the checkout.

This is very simple. You’re basically helping users with a functionality not many WooCommerce shops provide. You’re giving those 99 people at least one reason to come back to your store at a later date and – as we will see later – you can even give them magic powers such as sharing their wishlists with friends and using them publicly or privately.

Ok, let’s get started. What are the most reliable “Wishlist” plugins for WooCommerce? Continue reading WooCommerce Wishlist: Top 4 Plugins (Screenshots + Features)